Head of Customer Insights & Personalization
Golf & Tennis Pro Shop, Inc. d/b/a PGA TOUR SuperstoreRoswell, GA
- Posted 1 day ago
External listing
About the role
PGA TOUR Superstore in Roswell, GA is seeking a Senior Manager, Customer Insights to lead segmentation, personalization, and master data initiatives. You will translate data into actionable strategies and partner with CRM, marketing, data/analytics, technology, and operations.
You will build and mentor a small team of insights analysts, establish KPIs, and drive customer-centric programs across email, web, and apps, ensuring data accuracy and privacy compliance.
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